Evaluation: Institutions

I think it would be beneficial to have my media product distributed by a moderately well known media institution. It would mean that my magazine would be well circulated, as well as making good use of advertising to make money. However, having a well-known distributor for my magazine may affect the independence of my magazine. This could be a slight problem, as my magazine is meant for a wider audience range, and having a well-known publishing company might change my magazine. They may want to narrow down the target audience more if they feel that it would mean making more money. However, I feel that my niche market could be quite productive. Therefore, having well-known publishing and distribution companies would make my magazine more successful.